Télécabine Sun Life

ACTIVATION DESCRIPTION

Inspired by the Mont-Tremblant gondolas, Sun Life has created a colorful and photo-friendly installation to liven up the events where it is a partner. More than just a backdrop, it raises awareness about the 24h Tremblant cause, supporting the health and well-being of children.

A tour across Greater Montreal also helps engage the public and collect donations.

Come see it, take a photo, and help make a difference!

We recommend the presence of:

  • One brand ambassador to encourage people to take photos in front of or inside the gondola

  • One brand ambassador to photograph participants

  • One brand ambassador to collect donations and entries for a potential contest

  • One supervisor to oversee and coordinate the entire activation

The Sun Life Gondola activation can be installed both indoors and outdoors.

The activation has been featured notably during:

  • The Gondola Tour; at Quartier DIX30 (Brossard, QC), Centre Eaton (Montréal, QC), Premium Outlets (Mirabel, QC), and the 24h of Tremblant (Tremblant, QC)

  • The 24h of Tremblant presented by Sun Life (Tremblant, QC)

Materials provided by the agency:

  • A Sun Life-branded gondola

  • Two pairs of skis (yellow and blue)

  • A floor mat for inside the gondola

  • Cushions for the gondola benches

  • A television to display content inside the gondola

  • One extension cord and one power bar to cover all electrical needs

  • A freestanding structure for displaying promotional content (e.g., the 24H Tremblant contest)

  • Optional: gas fireplace, Adirondack chairs, benches, etc.

Dimensions:

  • Height: 82 in

  • Width: 120 in

  • Length: 90 in

Specific requirements:

  • Electrical hookup

  • Level surface

  • Adequate space to accommodate the gondola, surrounding setup, and visitor flow